Plair (PLA) is a decentralized platform for eSports that is built on VeChain. It recently completed its ICO, where it managed to raise $22 million after it launched the token sale towards the end of October.

Plair officially sold out the ICO and disturbed the tokens a short while ago. The team was quite thankful for everyone that took part in the token sale. This is just the first step in creating a gaming platform that is powered by blockchain technology. The aim is to make the platform accessible to anyone.

Plair has plans to combine features found on major platforms in the gaming world such as Steam, Twitch, and Discord. This platform is going to launch in March 2019. This will let users host eSports tournaments, create content, and interact with other members of the community. They will also be able to create DApps that run on the blockchain.

Plair is planning to support 1v1 and tournaments for major games such as the League of Legends, Counterstrike: Global Offensive and Dota 2. They will also support Fortnite and PUBG. These tournaments will be powered by the PLA tokens, which were distributed after the ICO.

Plair has been working with various partners in recent times. The most recent partner was Bitrep. The Bitrep platform connects influencers with major global brands. This partnership will be crucial in the company’s mission to enter the eSports space.

The VET blockchain, on which this project runs, has a market cap of $408 million. This makes it the 20th biggest blockchain network in existence today.

The Bitrep platform connects influencers with huge global brands. Thus far, it has a following of over 50 million people. With this partnership, Plair will be able to help content producers maximize how much they earn via brand development.

In essence, Bitrep will play the role of a digital agent that will create a unique marketing experience for companies that come onboard. Thus far, it has some of the best content creators in the eSports world, which is perfectly aligned with the Plair branding strategy.

The current digital age is powered by quality content. Bitrep is going to ensure that Plair has the right market placement to reach the platform’s targeted audience. To ensure that the world is spread as far as possible, they will team up and utilize viral marketing.

Bitrep will also benefit from this partnership. Plair is going to assist Bitrep to expand their influencer market. They will also assist them to identify new influencers, whom they can recruit, inside Plair’s platform.

Bitrep fits perfectly within Plair vision of influencer market development. This partnership will lead to major developments for the eSports world. For Plair, this is not a one-off deal; they hope to develop a lasting partnership that could lead to big things for both companies.

The recent success of their ICO shows that the community has a strong belief in their vision.

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