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Counteracting the Sea of Sameness in Marketing
Follow the leader is not only a children’s game but a concept ingrained in the social psychology that drives us to emulate what’s popular. Marketers are notorious for paying close attention to what’s resonating in their industry amongst their peers and capitalizing on it, but often to a fault. дальше »
2019-7-17 19:45 | |
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Firefox’s new tool fools advertisers into thinking you love hip gear
It might be annoying for you if an ad follows you everywhere on the internet after you search for a product. Well, the folks at Firefox have developed a new tool that opens 100 tabs in your browser to throw off advertisers. дальше »
2019-6-27 16:34 | |
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Original #DeleteFacebook Organizer Backs Crypto Libra in Plot Twist
By CCN Markets: The original organizer of the #DeleteFacebook movement Jaron Lanier has offered the social media giant rare praise with regards to its cryptocurrency effort, Libra. Speaking to CNBC the author of Ten Arguments for Deleting your Social Media Accounts Right Now said that Libra ‘could turn out to be a good thing’. дальше »
2019-6-24 10:50 | |
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Google and Facebook are gonna hate Apple’s new privacy-preserving online ads
Apple has outlined a new plan to make online ads private. A new Safari feature, called Privacy Preserving Ad Click Attribution, aims to stop ads from tracking you across the web. The company says the proposed solution will allow advertisers to measure the effectiveness of their ad campaigns on the web without compromising on your privacy. дальше »
2019-5-23 12:50 | |
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Tachyon Burst: Can Ethereum And Glimpse Protocol Fix Digital Advertising?
The current digital advertising model is fundamentally flawed: it lacks transparency and takes away users’ privacy. Advertisers don’t know if anyone actually views their ads, and users don’t know who has access to their data. дальше »
2019-5-21 21:20 | |
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Facebook Loosens Ban on Crypto Advertisers, Including Itself
Facebook is relaxing its ban on cryptocurrency advertising, and the timing is suspiciously in line with the launch of its own stablecoin. The post Facebook Loosens Ban on Crypto Advertisers, Including Itself appeared first on CoinCentral. дальше »
2019-5-9 04:50 | |
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Here are the 7 requirements for building ethical AI, according to the EU commission
In October, Amazon had to discontinue an artificial intelligence–powered recruiting tool after it discovered the system was biased against female applicants. In 2016, a ProPublica investigation revealed a recidivism assessment tool that used machine learning was biased against black defendants. дальше »
2019-5-1 14:19 | |
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Meet Brave’s New Privacy Centric Ads Platform
The current state of capital flow between advertisers, consumers, and publishers isn’t exactly an unbroken chain. While consumers and creators drive markets, it’s the intermediaries and content promoters who end up raking in most of the spoils. дальше »
2019-4-28 18:51 | |
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BAT Balloons 220% in 2019, Disruption is Next for Brave’s New Ad Platform
By CCN. com: Privacy-focused browser Brave has launched its ad platform, as its native token, BAT, gains 220% in since the turn of the year. Should advertisers be worried? Brave Ads allows users to earn rewards by opting-in to watch ads, and blocking advertising they don’t want to see. дальше »
2019-4-25 15:29 | |
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Brave launches world’s first privacy-focused browser that pays users crypto to view ads
Web users can now get paid in Basic Attention Token (BAT) for viewing ads as Brave Technologies has launched its long-awaited ad platform which compensates users for watching ads. The new platform which went live today reportedly counts among its advertisers brands like Vice, Home Chef, ConsenSys, Ternio BlockCard, MyCrypto, eToro, BuySellAds, TAP Network, The […] The post Brave launches world’s first privacy-focused browser that pays users crypto to view ads appeared first on CryptoSlate. дальше »
2019-4-25 23:49 | |
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Adidas Sneaker Ad to Commemorate Game of Thrones Premiere Highlights VeChain’s NFC Chips
There are millions of fans that will tune in this Sunday to see the premiere of the final season of Game of Thrones, making it a major promotional opportunity for many advertisers. There is already a promotional initiative set up with HBO in collaboration with SBTG, a sneaker designer in Singapore. However, this mainstream show […] дальше »
2019-4-13 03:22 | |
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New York Times Publishes Privacy Feature ... Containing Tracking Scripts
The New York Times has launched a special project to research the potential of different data privacy technologies. However, the web pages for this project include tracking scripts, which gather and store user data that is in turn used to entice advertisers. дальше »
2019-4-13 19:03 | |
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YouTube’s plan to reward ‘quality’ content has some problems
After a turbulent year, YouTube is allegedly doing some damage control with its advertisers. According to a report from Bloomberg, the company is looking for a way to reward constructive and quality content. дальше »
2019-4-12 02:50 | |
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Basic Attention Token [BAT] is a utility token defined to account for human attention, says Brave CFO
During an Ask Me Anything [AMA] session on Reddit, Holli Bohren, the CFO of Brave, addressed the community’s queries pertaining to Brave, including topics such as advertising on the platform and the Vertamedia vs Bitsize Networks case. дальше »
2019-3-29 17:30 | |
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LocalBitcoins, Once a Go-To for Anonymous Bitcoin Transactions, Adds KYC
The Finland-based, peer-to-peer cryptocurrency trading platform LocalBitcoins released a statement on March 25, 2019, responding to a new act approved by the Finnish Parliament that will require users to verify their identities. дальше »
2019-3-28 18:00 | |
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Social Status handles your social media analysis starting at $45
Over 4,000 marketers and advertisers including Microsoft bank on Social Status for those conclusions -- and now, you can pick up a lifetime subscription to their social media reporting service for only $89, literally thousands off its regular price, from TNW Deals. дальше »
2019-3-28 16:00 | |
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Microsoft’s Bing blocked 5,000,000 cryptocurrency ads in 2018
Microsoft’s Bing has boasted it successfully blocked more than 5 million cryptocurrency-related ads, after it imposed a strict marketing ban last year. In a blog, Bing detailed its problem with spam from sketchy advertisers. дальше »
2019-3-25 19:30 | |
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LEMONAD (LAD) Stats Live
Today LEMONAD (LAD) stats have gone live for all to view. These stats are 100% accurate. Users can now see their ROI as well as additional details in the stats.LAD is the PoS utility token which fuels the LemonAd platform. It is a mean of payment for advertisers and дальше »
2019-3-23 19:15 | |
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The Collective ICO
The Collective is a Guernsey based Fintech company. Within The Collective ecosystem exists several products. The heart of the ecosystem is a community management company dedicated exclusively to the incubation and management of Initial Token Offerings. дальше »
2019-3-17 18:03 | |
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Basic Attention Token (BAT) Price Prediction 2019 – Can BAT Be The Hit Token of This Year?
The Basic Attention Token (BAT) utilizes the Ethereum blockchain and Brave, a specialized web browser, which hosts BAT as its native currency with access to a plethora of advertising services. BATs are designed for exchange between users, advertisers and publishers allowing advertising companies to commoditize user attention. дальше »
2019-3-14 19:55 | |
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Zuckerberg is Finally Discovering Privacy But Advertisers Are Quitting Facebook
Facebook CEO Mark Zuckerberg is boasting that the social media platform is going to shift its focus to users’ privacy by encrypting messages. He says that the company won’t even be able to access these messages. дальше »
2019-3-11 09:59 | |
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PSA: Don’t give out your phone number for Facebook 2FA, use an app instead
It’s no secret that Facebook doesn’t respect your privacy in the least: we learned last October that the company used the phone number you provided for two-factor authentication to enable advertisers to target you. дальше »
2019-3-4 12:04 | |
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How to stop Facebook from tracking your location
Welcome to TNW Basics, a collection of tips, guides, and advice on how to easily get the most out of your gadgets, apps, and connected services. Facebook is notorious for capturing user data to create profiles that advertisers can target – and that includes the location data from your phone. дальше »
2019-2-21 09:52 | |
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Survey: ‘Blockchain’ Was Most Overrated Buzzword of 2018
A survey has determined that advertisers believe the word “blockchain” to have been the most overrated of 2018. This is hardly a surprise as many companies from fields completely unrelated to cryptocurrency claimed to use or test blockchain technology last year with little to show for it. дальше »
2019-2-19 01:31 | |
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Private Internet Access VPN Review
Private Internet Access aka PIA is without a doubt the top VPN to use when surfing the web. With the recent laws passed in the US where ISP’s can sell your traffic data to advertisers it’s only the more reason to choose a VPN to obfuscate your traffic. дальше »
2019-2-12 05:31 | |
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Facebook is so Dominant it Earned $5 Billion in China in 2018 – a Country Where It’s Banned
In what can only be further evidence of the global reach of Facebook, reports show that the social media platform earned $5 billion in revenue from China. Yet Facebook has been prohibited in China since 2009. дальше »
2019-2-10 15:08 | |
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Facebook Allegedly Still Rejecting Crypto Ads and Showing Bias against Some Firms
In 2018, global internet giants took a stand against cryptocurrencies. Google, Microsoft, Snapchat, LinkedIn, MailChimp and Facebook all banned crypto ads from their platforms. The reason they gave was that advertisers were using their platforms to promote crypto and ICO scams. дальше »
2019-2-10 13:54 | |
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Facebook sucks for privacy, but how good are advertisers at targeting me?
Amid the massive hue and cry about Facebook’s utter disregard for data privacy, and the illicit use of personally identifiable information, I thought I’d take a step back and examine the company’s data handling from a new perspective. дальше »
2019-2-10 10:30 | |
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Investors are Dumping Google Stock Despite Higher Q4 2018 Revenues of $32 Billion
Google delivered higher than expected revenues and earnings per share in its fourth-quarter 2018 results. Yet Google stock dropped 3% in after-hours trading and fell over 2% in premarket trading. дальше »
2019-2-5 19:25 | |
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GDPR Can’t Stop Behavioral Ads, But These Bitcoin-Friendly Browsers Can Help
The GDPR has lofty goals when it comes to protecting consumer privacy. But even if you’re opting out and blocking cookies, you’re still being tracked. According to a group of privacy advocates in Europe lead by Brave privacy browser, advertisers can even track victims of sexual abuse. дальше »
2019-1-29 23:00 | |
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Ad blockers threaten digital marketers’ ability to understand customers
Digital advertisers know they’re screwed. Digital marketers don’t. Considering statistics like one in four US internet users are now blocking ads on a regular basis, coupled with the ongoing privacy battles over user data, it’s easy to see the challenge for digital advertisers. дальше »
2019-1-21 15:30 | |
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QashBack Launches Blockchain-Based Reputation Management And Permission-Based Marketing System for Southeast Asia
QashBack, a Singaporean technology company is poised to revolutionize the retail and services ecosystem via its incentivized reputation management system which brings together consumers, merchants, and advertisers and allows them to transact transparently. дальше »
2019-1-8 22:00 | |
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QashBack to Launch Southeast Asia’s First Blockchain-Powered Reputation Management & Permission-Based Marketing Platform in 2019
Bitcoin Press Release: QashBack, a Singapore technology firm, is looking to transform the retail and services industries by developing an incentivised reputation management platform that connects consumers, merchants and advertisers for transparent interactions and ease of mind on data privacy issues. дальше »
2019-1-5 17:33 | |
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The Joy ICO
The Joy – is a marketplace for the consumers and providers of wellness and beauty treatments. Using the services of The Joy, one can book the arrival of the practitioner to any place (your home, your workplace or the hotel) as well as make an appointment in a beauty salon or spa. дальше »
2019-1-5 03:33 | |
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Comcast to Work With Spectrum And Viacom in Rolling Out a Blockgraph Cable Advertising Platform
Comcast Cable Advertising (CCA) on December 21st announced that they are making Blockgraph available in the first quarter of 2019. Blockgraph is the new initiative that involves an “identity layer” on which media owners can offer advertisers audience targeting at scale in a manner that better ensures the privacy of their viewers and also helps […] дальше »
2018-12-22 13:07 | |
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Instagram can help grow your business. This $12 master class shows you how.
If you aren’t rich and famous now, you can be after building an audience and making yourself attractive to major advertisers, willing to buy for the privilege of reaching your highly sought after followers. дальше »
2018-12-20 17:30 | |
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BAT Getting User Boost: Brave Selected as Default Browser for HTC’s New Phone
Brave browser was announced as the default browser for HTC’s new Exodus “blockchain-powered” phone, opening Basic Attention Token (BAT) to a new cohort of potential users. BAT is a cryptocurrency that commoditizes attention, allowing users to receive compensation for sharing their data and attention-span with advertisers. дальше »
2018-12-9 07:05 | |
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Cointraffic Revolutionises Crypto Advertising by Releasing Cointraffic 6.0 Update with Self-Service Feature
As the world’s leading bitcoin and crypto-advertising network, Cointraffic has just taken a giant leap towards making crypto advertising simple, effective, flexible, and fast like never before. The company’s new Cointraffic 6. дальше »
2018-12-5 14:24 | |
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The standard in DIY crypto advertising has arrived
Cointraffic is widely known as the loudspeaker for the crypto community. Using the proprietary network, advertisers can rocket launch their message out across thousands of reputable crypto websites. дальше »
2018-12-5 14:08 | |
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You need a VPN? We got deals on five of ‘em
You may not think you need a VPN. If you’re laboring under that assumption, we’d like to counter with this: You’re wrong. If your IP isn’t masked by a VPN connection, there’s a good chance your Internet service provider is compiling information on you. дальше »
2018-11-27 19:52 | |
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What is Basic Attention Token? | The Ultimate Beginner’s Guide
The Basic Attention Token (BAT) is an ERC20 token seeking to disrupt and decentralize online advertising by removing middlemen from the equation. Instead the BAT team would like to see advertisers, publishers, and end users paying each other directly in a more useful and egalitarian way. дальше »
2018-11-27 21:22 | |
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Andrew Fleming, Former Dow Jones Executive, Joins BTC Inc as Head of Media
BTC Inc, the parent company of Bitcoin Magazine, is excited to announce the hiring of Andrew Fleming to be the new head of its media division. The addition of Fleming to BTC Inc’s management roster is the latest example of an emerging trend of big-name talent leaving institutions in order to join the crypto and blockchain industry. дальше »
2018-11-7 17:54 | |
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Nodvix ICO (NDVX Token): Peer To Peer Blockchain Video Streaming Network?
What Is Nodvix? Nodvix is a blockchain-based broadcasting platform that seeks to revolutionize the digital broadcasting world for content makers, advertisers, and viewers through elimination of government censorship and barriers that make it difficult for new content creators to join the industry. дальше »
2018-11-4 09:03 | |
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