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Counteracting the Sea of Sameness in Marketing
Follow the leader is not only a children’s game but a concept ingrained in the social psychology that drives us to emulate what’s popular. Marketers are notorious for paying close attention to what’s resonating in their industry amongst their peers and capitalizing on it, but often to a fault. дальше »
2019-7-17 19:45 | |
Notre Dame Fire Donations – A Terrible Reason to Burn Your Bitcoin
Over a billion dollars have been raised for the reconstruction of Notre Dame. People with deep pockets have seized the opportunity to throw their money around, and Binance refuses to miss a marketing opportunity. дальше »
2019-4-18 17:56 | |
Postible automates your social media marketing for $39
Postible works on all mobile devices and doesn’t need to be downloaded. Just dive in, and you can either schedule posts with images, video and links to Facebook, Twitter, Instagram and more -- or upload them right away. дальше »
2019-4-14 16:00 | |
In Plain English: SEC Publishes Guidance on Tokens as Securities
The U. S. Securities and Exchange Commission (SEC) has published an investment contract framework for digital assets, which is intended to give crypto companies guidance as to whether a cryptocurrency is a security. дальше »
2019-4-4 22:02 | |
Sats Back: How the Ebates of Bitcoin Plans to Convert Holders to Spenders
“The biggest problem I could think of was distribution. How do you share and educate both consumers and merchants on the power of bitcoin? I learned how much consumers loved earning and why merchants make decisions to adopt new technology. дальше »
2019-3-19 23:06 | |
European Banking Regulators Call for Unity in Crypto Regulations
Last week, two of the largest banking regulators within the European Union released reports calling for uniformity in the regulations of crypto assets and Initial Coin offerings (ICOs) across the continent. дальше »
2019-1-16 01:54 | |
Ex- BitTorrent employee: Tron (TRX) is a “marketing machine” and Justin Sun “doesn’t have a technical bone in his body”
We have covered Justin Sun’s spurious and misleading hype of Tron many times. There is some unease about legitimacy of this project, no matter how melodic Justin Sun and his promises sound. дальше »
2019-1-12 09:34 | |
Ethereum Price Analysis: ETH/USD Up 12.7 Percent, $250 Beckons
Latest Ethereum News After a period of “irrational exuberance” back in 2017 when supposed entrepreneurs were waxing lyrical, drafting artists to oil their white papers and even going overboard by launching a flashy website, the creation of a minimum viable product is what counts. дальше »
2019-1-8 15:00 | |
‘Femvertising’ does nothing for feminism
Over the past few years, feminism has become a new wave of “trendiness. ” Instead of being associated with with man-hating, bra-burning radicals it’s slowly entering the mainstream, appealing to a broader audience and making it a convenient marketing tool. дальше »
2018-12-19 16:00 | |
Bored? How to quickly (and effectively) inject energy into ‘ho-hum’ industries
Some startups seem to have all the luck. They have the ability to easily integrate cutting-edge technology, or their products and services spark consumer interest. When the ‘million-dollar idea’ itself is enough to get potential customers excited, marketing and promotions come easy. дальше »
2018-12-4 00:36 | |
Op Ed: It’s Time to Reject Mediocrity, #ExitFiat and Embrace Bitcoin
When the towers in New York fell, I became obsessed with economics. I wanted to follow the money to understand what happened on that dreadful day. During that time of inquiry, I found myself very interested in Austrian economic theory. дальше »
2018-11-21 19:26 | |
The ‘R’ in iPhone XR doesn’t stand for anything but ‘R’, Apple reveals
We’ve spent weeks scratching our heads over what the ‘R’ in the new iPhone XR stands for. And finally we’ve got a definitive answer to this great mystery: It just means “R. ” Apple’s VP of marketing, Phil Schiller spilled the beans in an interview with Engadget and said that XR and XS are just letters with no special meanings attached to it. дальше »
2018-10-23 12:20 | |
Web3 Summit Pt.1: Metaphorical Mental Models and The New Internet
Navigating the emerging Web3 ecosystem can seem like translating a massive marketing plan. Small startups will decentralize this, others will offer micropayments for that, and they’re all going to “right” the wrongs of the Internet. дальше »
2018-10-23 07:00 | |
Ubex’s ICO Success Indicates Future of Digital Marketing
The trend is clear—digital marketing is bigger than ever, growing more every year. In 2017, it accounted for 39% of the market share, up from 28% in 2014. But this growth still doesn’t mean the industry isn’t rife with problems. дальше »
2018-10-9 19:30 | |
Focus groups are the solution to improving marketing results
One of the main reasons why many new products fail is because marketers fall prey to the concept of “one-size-fits-all. ” It simply doesn’t work in marketing. 65 to 75 percent of new products have failed to generate the anticipated revenue or profit due to a one-size-fits-all approach. дальше »
2018-9-1 11:30 | |
Digital Future Council Assembles Roster of Industry Leaders in Media, Tech
The Digital Future Council made its public debut on June 18, 2018, at the 2018 Cannes Lions International Festival of Creativity. With founding members from such organizations as IBM, Vice, CNN, Lego and Warner Bros. дальше »
2018-6-20 21:56 | |
Proposed Regulations Could Cause Major Shifts in Canadian Crypto Businesses
Canada’s government has released draft regulations for “virtual currencies” with a consultation period of 90 days, saying that proposed regulatory changes could mean a loss of $60 million over 10 years for businesses that deal in cryptocurrencies but will improve Canada’s international reputation and make it easier for crypto businesses to deal overseas. дальше »
2018-6-13 20:24 | |