Traditional media’s handling of Momo is far scarier than the story itself

2019-3-2 04:57

It starts with a single message. Hours later, if at all, the WhatsApp, Messenger, or YouTube account gets a disturbing reply, typically including violent imagery. And then the instructions start.

They often start as a form of compliance testing before moving on to more disturbing instructions involving self-harm and, ultimately suicide. It’s called “The Momo Challenge,” and it’s a hoax. Debunked for the first time in 2018, the Momo Challenge is again making the rounds, mostly on local news affiliates. The story hopped between smaller affiliate networks on Wednesday, mostly warning of the dangers posed to children. By the end…

This story continues at The Next Web

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story momo mostly instructions start challenge disturbing