2024-5-21 16:37 |
Web3 promises a new relationship between brands and consumers. Fewer cookies and less tracking. More participation and ownership. This feature is part of CoinDesk's Web3 Marketing Week. origin »
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The secrets of effective storytelling in the evolving Web3 and crypto space are unlocked as Amanda Cassatt shares her insights and strategies working with some of the top marketing teams in Web3.
2024-6-23 18:44 | |
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Do you want to build a successful Web3 marketing campaign? Or maybe you’re just wondering what fuels the success of crypto projects in the bustling realm of Web3 marketing. Well, then, you better start with X.
2023-12-4 19:17 | |
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Neuromarketing and AI are redefining Web3 marketing, combining neuroscience insights with machine learning for personalized campaigns. However, this novel approach also poses ethical questions that can't be ignored.
2023-9-1 18:30 | |
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Web3 marketing agencies face a pivotal decision: to embrace AI like Web2 agencies or not. With major players investing billions in AI, the stakes and potential rewards have never been higher. The post As Major Agencies Dive Into AI, Will Web3 Marketers Join the Wave? appeared first on BeInCrypto.
2023-8-22 20:30 | |
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A new study reveals the unexpected dominance of audio ads over video. For Web3 and crypto marketers, the sound might be the untapped secret in the decentralized digital era. The post Web3 Marketing Insights: Research Reveals Audio Ads Outperform Video Ads appeared first on BeInCrypto.
2023-8-3 01:30 | |
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SMS marketing is experiencing a resurgence, with a 99% open rate. Brands are capitalizing on its immediacy, and in the crypto world, it can provide real-time alerts, but caution in usage is vital.
2023-7-31 18:13 | |
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“The Rising Tide of Web3 in Digital Marketing: Over $600 Million Raised by 70+ Startups” In a groundbreaking surge, more than 70 startups have secured a staggering $600 million in funding within the nascent Web3 digital marketing sector.
2023-7-28 15:34 | |
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More than 70 startups have raised over $600 million in the embryonic Web3 digital marketing sector.
2023-7-27 07:41 | |
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Web3 marketing is dynamic. Due to the fast-paced nature of the blockchain industry, it demands continuous innovation to succeed. As emerging technologies grow in leaps and bounds, so does the potential to reach new audiences.
2023-7-15 16:00 | |
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Chainlink Labs, the creator of the leading Web3 services platform Chainlink, has announced a channel partnership with MarketAcross, the world’s top PR and content marketing solution for blockchain startups.
2023-7-12 16:00 | |
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The challenge of creating awareness for Web3, a key facet of the future of digital marketing. Despite a current lack of understanding, there is significant potential for adoption, given that the inherent principles of Web3 resonate with consumer expectations for data ownership, profit sharing, and online identity control.
2023-7-1 02:00 | |
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Veteran Web3 Marketing and Communications Executive Olga Grinina has spent years immersed in the world of crypto startups - advising on and executing their go-to-market strategies. Here, she condenses her wealth of experience into 5 simple tips for doing it right.
2023-6-30 15:00 | |
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Building on a blockchain follows similar fundamental principles to building in real life.
2023-6-20 16:00 | |
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BlockDown Festival: Portugal, hosted by web3 Creative Marketing and Communications Agency EAK Digital, will kick off its second annual in-person Web3 and blockchain festival in Algarve, Portugal, on July 10-12, 2023.
2023-6-19 13:55 | |
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This article delves into the power of memes in the Web3 era, illustrating their role in sectors like social media, DAOs, and DeFi, and their influence on digital marketing strategies. The post The Power of Memes in Web3 Marketing appeared first on BeInCrypto.
2023-5-29 22:19 | |
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Nike's strategic leap into the NFT realm offers a playbook for effective Web3 marketing. The focus on consumer experience, community-building, and digital ownership holds transformative potential for brands navigating the Web3 space.
2023-5-24 20:50 | |
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GoodCrypto joins a dedicated Cointelegraph support program for Web3 innovators to increase its brand value and scale up marketing efforts.
2023-5-23 15:34 | |
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Illuvium’s many marketing controversies, Assasin’s Creed’s NFT cubes, Fortnite CEO salty about death of metaverse, Aurory Prologue review.
2023-5-22 16:30 | |
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The marketing industry is witnessing a revolution with the shift from traditional to Web3 marketing. As brands leverage blockchain, NFTs, and decentralized platforms, customer engagement and loyalty are reaching new heights.
2023-5-13 19:31 | |
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BULLZ, a social platform for Web3 and growth marketing leader, has partnered with Mazer Gaming, an esports and entertainment organization, to expand and educate the Web3 GameFi space. BULLZ is a specialized platform designed to provide users with genuine blockchain and cryptocurrency recommendations.
2023-5-10 00:18 | |
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The transformative role of Web3 and generative AI in marketing, emphasizing the importance of ethical considerations, data privacy, and evolved SEO strategies. The post More Than 73% of Web3 Marketers Use Generative AI appeared first on BeInCrypto.
2023-5-10 21:23 | |
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The payroll company is the second skunkworks project developed internally at boutique Web3 marketing firm Serotonin, founded by Ethereum mainstay Amanda Cassatt.
2023-4-5 14:00 | |
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Leveraging the right blend of marketing strategies can not only raise a Web3 brand’s profile but also earn users’ trust.
2023-3-8 18:00 | |
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Addressable, an innovative end-to-end solution for Web3 marketing, announced today that it secured $7. 5 million in a seed funding round led by Viola Ventures and Fabric Ventures, with participation from Mensch Capital Partners and North Island Ventures.
2023-2-1 20:18 | |
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Addressable, an innovative end-to-end Web3 marketing solution, is elated to announce the success of its seed funding round that raised $7. 5 million. As per the announcement, the funding round saw the participation of crucial investors led by Fabric Ventures and Viola Ventures.
2023-2-1 15:29 | |
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Addressable, an innovative end-to-end solution for Web3 marketing, announced today that it secured $7.5 million in a seed funding round, led by Viola Ventures and Fabric Ventures, with participation from Mensch Capital Partners and North Island Ventures
2023-2-1 14:00 | |
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What is Siargao Villa NFT? Air Media NFT Group, an end-to-end Web3 NFT Marketing Studio, has successfully tied up with G Villas Siargao to transform it into the very first Web3 Resort using NFTs. It’s a community-owned project fractionalized into rewarding timeshare (RTS) NFTs, transforming the way investors build their diversified portfolio, with access to […] The post Philippines First NFT Resort will be in Siargao Island, Giving Holders Exclusive Perks appeared first on NFT News Today.
2023-1-24 14:02 | |
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WOM Protocol Pte. Ltd. – Singapore: While airdrops have long been one of the most popular marketing methods for web3 projects to incentivize early adopters, WOM Protocol has announced a new airdropping tool, BULLZ Challenges to airdrop tokens as rewards for actual community participation.
2023-1-4 19:30 | |
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Chain Joes ramps up its marketing effort and invites gamers everywhere to join the whitelist and be the first in line to take on the real enemies populating WEB3. “WEB3 should be a safe haven of innovation and ingenuity, but sadly, there are plenty of people out to exploit others through scams, manipulation, and valueless […]
2022-12-10 02:24 | |
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Emerging Web3 marketing and communications agency Blokhaus is looking to shake things up with the launch of Minterpress. The post Blokhaus Launches WordPress NFT Plug-in ‘Minterpress’ appeared first on NFT News Today.
2022-11-3 08:16 | |
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WOM Protocol, a Web3 marketing solution, is pleased to announce a marketing partnership with BR Group, a globally recognized crypto agency. Since 2016, BR Group has helped over 850 clients worldwide with market-making, marketing, and technical development services supporting web3 projects as they scale their communities.
2022-10-28 22:41 | |
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Dim Niko is the founder of DimNiko digital marketing agency. Dim is now developing 3Commerce, a suite of solutions and a token ecosystem that enables direct to consumer brands to integrate blockchain technology to increase Customer Lifetime Value (LTV) and decrease Customer Acquisition Costs, at the push of a button.
2022-10-19 03:00 | |
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The BULLZ app announces its marketing partnership with the leading technology summit in Dubai, DSRPTD. The summit DSRPTD will take place in Dubai from 17th-19th October, covering the latest innovations that disrupt markets globally, including digital assets, fintech, blockchain technology and more.
2022-10-13 21:07 | |
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Attrace has launched a democratized referral marketing protocol for Web3. The protocol helps in evading the need for centralized referral marketing solutions and bringing a higher level of trust and transparency to the Web3 market.
2022-7-21 18:46 | |
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It’s not easy getting heard. The great clamor of the crypto market makes it difficult to cut through the marketing noise. Even projects with sufficient budgets to spend can struggle to get the marketing they need, whereas those with captive audiences can’t easily monetize.
2022-6-22 19:47 | |
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Fernhill Corp a Web3 holding company focused on software solutions and marketplace infrastructure, announced today its collaboration with MSM Marketing, headed up by Chris Bibey,...
2022-6-12 11:16 | |
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Bondly Finance and Animoca Brands have recently announced Bondly Finance’s rebrand to Forj. Previously the brand has led the way in the NFT space through several innovative partnerships and today we’re speaking directly to Charles Stanton, the Chief Marketing Office at Forj to learn more about the launch, what changes we can expect and how Forj is ultimately focusing on simplifying Web3 and forging strong fan and creator partnerships.
2022-5-19 17:00 | |
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Jared Polites is a partner at Rarestone Capital, an active Web3 fund with a marketing arm (Rarestone Labs). Since 2020, Rarestone has been at the forefront of investing in and marketing DeFi protocols, NFT drops, and Web3 infrastructure plays.
2022-5-2 19:56 | |
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Attrace, a decentralized and trustless referral marketing network, is revolutionizing the referral market for Web3, gathering investors, promoters, and users alike. Web3 is the future and most IDOsThe post Attrace might have potential to grow, change referral marketing in Web3 appeared first on AMBCrypto.
2021-11-10 15:45 | |
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Navigating the emerging Web3 ecosystem can seem like translating a massive marketing plan. Small startups will decentralize this, others will offer micropayments for that, and they’re all going to “right” the wrongs of the Internet.
2018-10-23 07:00 | |
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We need airdrops and KOL campaigns that, instead of creating empty buzz and boosting vanity metrics, convert real committed users, build brand relationships, and bring large rewards to engaged communities, says Filip Wielanier, co-founder of Cookie3, a Web3 marketing platform.
Earned media is often more valuable for Web3 projects than pay-to-play posts, Tal Harel says.
The rise of Farcaster and portable “social graphs” will change the relationship between brand marketers and end-users, says the founder of JUMP, a network for Web3 branding executives.
To unlock the full potential of Web3, it’s imperative for marketers to personalize content based on the pseudonymous data in your wallet, says PeteCoin, VP of Growth, Serotonin.
Cookies, pop-ups, and sketchy device fingerprinting are on their way out. Web3 users will control their online identities and be served relevant ads.
Yakov Sychev is the CMO of cross-chain liquidity protocol Eywa. He is helping marketers understand user journeys between Web 2 and Web3.
Cookie3’s co-founder and CEO explains how Web3 marketing can create a shared economy of users, creators and businesses.