Facebook’s secretly working on LOL — a meme hub meant to lure teens from Snapchat, Instagram, and TikTok

2019-1-19 04:22

Facebook hasn’t given up on attracting teens. After numerous failed products aimed at teens — including LOL, Facebook Watch, and IGTV — the company is now hard at work on LOL, a meme hub of sorts meant to win the hearts and minds of teens fleeing for greener pastures at TikTok, Snapchat, and Instagram.

First reported by TechCrunch’s Josh Constine, LOL would bridge the gap of a traditional News Feed with meme-focused content that Facebook hopes will attract teen attention. For the 100 or so high schoolers currently testing it (each bound by NDA with parental consent), the feed replaces…

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Why poor teens haven’t abandoned Facebook

A Pew Research study published earlier this year showed that, statistically, a large number of teenagers from families with lower-than-average annual income still use Facebook. While 36 percent of teens from families making $75,000 or more per year, and 56 percent of teens from the $30,ooo-$74,999 range said they used Facebook, the number rose to a whopping 70 percent when it came to teens in families earning $30,000 or less.

2018-11-1 20:47


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