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London-based Invest.com and US-based cryptocurrency exchange Bittrex announced their plan to partner up and launch a digital trading platform focused on customers in the European Union. 

The collaboration between the US-based Bittrex and London-based Invest.com was announced on Thursday, July 5.

The new digital trading platform will seek to leverage Invest.com’s portfolio management expertise alongside Bittrex’s existing exchange technology. According to the official press release, the collaboration seeks to provide traders with “the ultimate platform to trade cryptocurrency in a safe and secure environment.”

Together with https://t.co/A9qgek7HL8, we’re announcing a new partnership to launch a digital trading platform that will initially focus on EU customers. https://t.co/miSCiXfsT1 pic.twitter.com/JqyI3SzYEZ

— Bittrex (@BittrexExchange) July 5, 2018

Initially, the trading platform is going to target customers in the European Union. The joint venture also plans to expand the digital trading services to other markets as well. However, it’s explicitly noted that the future trading platform will only service regions and countries which are qualified, based on the applicable restrictions and international laws.

It’s clear that a strong emphasis is placed on regulatory transparency. Itai Avnery, spokesman and co-founder of the partnership, noted:

We believe that excellent product experience coupled with supreme customer support, value added services and regulation state of mind will provide the community of traders with the ultimate platform to trade cryptocurrency in a safe and secure environment. Our goal is to become the most reputable platform in the EU and later in numerous countries across the globe.

ICYMI: We’re partnering with https://t.co/A9qgek7HL8 to further drive adoption of blockchain technology. https://t.co/wmg46wPsxi #Blockchain #Bittrex pic.twitter.com/Sg8bDJIQyZ

— Bittrex (@BittrexExchange) July 5, 2018

The future trading platform shall be launched under the brand of Invest.com, according to the official announcement. The CEO of the US-based exchange has made it clear that this is only the first step of their joint venture, as the company seeks to expand its capabilities through “new services and strategic partnerships.”

Notes Bill Shihara, CEO at Bittrex:

This partnership will increase customers’ access to some of the world’s most innovative blockchain projects and further drive adoption of this revolutionary technology. Today’s announcement is another exciting step forward for the industry and Bittrex as we continue expanding our global footprint through new services and strategic partnerships.

What do you think of Bittrex and Invest.com’s new joint venture? Don’t hesitate to let us know in the comments below! 

Images courtesy of Shutterstock, Twitter/@BittrexExchange.

The post Bittrex and Invest.com to Launch New Cryptocurrency Trading Platform appeared first on Bitcoinist.com.

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